Ideas for your communication tools
Using your brand across digital and print: enews, webinars, digital magazines, study guides, newsletters, posters & postcards, event flyers, magazines, books, social media, blogs, websites, resource pages and more
Contact Louisa Lockwood for bespoke ideas for your specific content.
STUDY GUIDE: A4 Bible study booklet for preachers and ministers. Carefully selected images convey complex ideas, see the bespoke illustrations inside. CLICK & SCROLL
NEWSLETTER: A5 perfect-bound: a community newsletter brings local residents together. Print and digital, with WhatsApp and Facebook groups. CLICK & SCROLL
INFORMATION POSTER: A4 prayer poster: tells people what this baptist church does to engage with local, national and international issues. For display and email. CLICK TO VIEW
ENEWS: regular news via email is easy and quick, with hyperlinks to give people relevant, useful and fun stuff to interact with. This one is built in Squarespace, linked to mailing lists. CLICK & SCROLL
WEBINARS: a top way to build relationships. Choose topic, key speakers, host, and run live Q&A and an online chat. Record and post online for others to access over time. DISABILITY WEBINAR INFO + LINK
EVENT FLYER/WEB BANNER: Simple clear eye-catching flyers can be used as marketing tools in paper print; via email, on Facebook and on websites. SEE FACEBOOK POST HERE
DIGITAL MAGAZINE: a different content & design approach makes sure it is accessible on screens. Saves paper and print. Opens up different networks for outreach and resources via hyperlinks. CLICK & SCROLL
REPORT: how to transform a 20,000 report into a 1,500 word reference for UK retrofit housing: snappy headings, colour way-marking, easy-to-find learning points, space for notes. For Innovate UK. CLICK & SCROLL
YOUTUBE: interviews, demos, webinars, worship sets, sermons and services – YouTube is a community-building space SEE HERE FOR PREACH YOUTUBE VIDEOS
PRINT BOOKS: traditional formats can be the most trusted sources of information, with a longer shelf life; here is a series of sermon collections for Leaders of Worship and Preachers Trust., note brand improvements with the logo, font, colour, and images.
NEW BRANDING: here it includes fresh photography, updated logo, sharper colours then used on a new flyer, school prospectus, website, postcard and display banners. A re-style can be planned and budgeted carefully, and include fundraising and discounts.
SOCIAL MEDIA: coordinating content across social media channels (such as here with Twitter, Facebook, Instagram and LinkedIn) is quick with a management tool like Hootsuite. Get familiar with trends, hashtags and tags, likes, shares and grow your community.
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